Monthly Archives: January 2013

How to tell a story

Many writers, and readers, wonder: what makes a good story? There are several answers, and none of them are wrong or bad. But the key is simple, tell a story that means something.

Ira Glass posted a 4-part video series explaining his idea of good storytelling. In the first part, he explains that what you learned in high school is rubbish. You have the anecdote and the moment of reflection. Now, will this work in all types of writing? Maybe not. But, you will notice that stories you really care about, regardless of its format, will contain a series of events that touch you in some way, followed by some reflection.

In the second part, Ira states that people don’t seem to realize that finding a good story is just as difficult and time consuming as shooting and editing the story. Once you find a good story, you then have to work to keep it good. Not everyone is going to interview well, or tell the story in an engaging way. So then you have to use your skills to either keep the story interesting or know when to drop it in the trash.

The third part of the series, Ira flat out says that as a creator, you are going to produce stuff that sucks. The bright side is that you will know it sucks because you have good taste. This is why you started your venture in the first place. He explains that this phase is natural and you will eventually rise above it. He even plays a recording of a story he reported when he was 27. Yes, it sucks. The story was interesting, the delivery was not. His advice? Keep going. Keep writing. Keep reporting. It’s the only way out.

Finally, the last part of the series Ira gives his big announcement. Be yourself. Corny right? Maybe, but it’s the truth. If you’re going to be writing, reporting, some sort of storytelling, then be yourself. Don’t imitate someone else, the world already has one of those. It’s YOUR unique outlook that is missing. Talk like  you would normally talk, it helps the audience feel more connected to you. Write in a way that isn’t stiff and formal, no one wants to read that.

This man knows his stuff. He’s won awards. Yes, everyone is different, but this is a great way to start your journey on the road of storytelling.

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Which news stories engage us?

Every writer knows that the point of writing is to be read. News stations have realized that posting their stories on Facebook is one of the best ways to engage with their audience. NPR decided to look into why certain local stories were more popular than others. Was it because of the headlines, content, or something more?

Here are the 9 categories that NPR uses to sort local news stories:

  1. Place Explainers
  2. Crowd Pleasers
  3. Curiosity Stimulators
  4. News Explainers
  5. Major Breaking News
  6. Feel-Good Smilers
  7. Topical Buzzers
  8. Provocative Controversies
  9. Awe-Inspiring Visuals

These types of pieces brought in more action from the audience. And it’s easy to see why, especially if the story is local. These are the stories that people want to react to. Regardless of how big or small your city/town is, you are a part of it, meaning you probably have some amount of pride for your hometown. People like to debate, feel good, discover new things, and be a part of something bigger than themselves. These stories give locals those feelings.

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Would you like fries with that?

McDonald’s is a fast-food joint that has gotten a lot of negative publicity over the years. Never mind the fact that you can go to Mickey D’s in Tokyo and Paris. People like giving this place a hard time because the golden arches don’t really apologize for themselves, making them a great scapegoat for health problems.

I read an article about how the McDonald’s industry in Canada is doing its best to help the public see the restaurant with a clear eye. They realized that quite a bit of activity was happening online with customers asking all sorts of questions. Myths, rumors, and all sorts of misinformation were being pushed  around, and the sad part is that some people were buying it. Do you really think that burgers are grown in a field somewhere? If so, I hope you don’t vote.

The article contained videos of a McDonald’s spokesperson who takes some of the questions and goes behind-the-scenes to answer them. The first video is of how the fries are made. Turns out, you can order them without salt! And yes, they’re made from real potatoes.

There have been complaints that the comments section for these videos have been disabled. But honestly, would YOU want to sit there all day and read comments from the same people who believe burgers grow in a field? No. No, you wouldn’t. The fact that they’re even making the attempt at all is ridiculously brave. Not many businesses would put themselves out there like that.

Considering how much more customer-friendly McDonald’s has become, meaning calories posted on menu and healthier choices, this was an extra step that they really did not need to take. But it’s a good thing they did. The public, unfortunately, cannot be trusted to do its own research.

Now, is this to say that these methods are the same ones used in America? No. But, it’s a great place to start.

If you want to see more answers, click here.

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Merry Christmas! We’re breaking up!

Holidays are often a time of fun, cheer, gift-giving, and love. For many, it’s also a time of stress, tears, and thoughts of suicide. According to an article I read recently, there are specific times of the year that people tend to end their relationships. Those times are as follows:

  • Valentine’s Day
  • Spring Break
  • April Fool’s Day
  • Summer Break
  • The two weeks before winter break
  • Christmas
  • and various Mondays

The article stated that the stats were produced based on the relationship status changes on Facebook. April Fool’s Day pranks I can understand. Wrong and mean, but understandable.

Breaking up with someone before a school break, whether its spring, summer, or winter, is also understandable. If the relationship is dimming, then that is the best time to call its quits. With the time you spend apart, it probably won’t be as awkward when you see each other again.

Now, breaking up with someone before, or on, a major love-connected holiday is just…cruel. Christmas and V-Day are supposed to be times of love and joy! Not tears, tissues, vast amounts of chocolates, and horror movies. Why horror movies? Because after a break up there is nothing better than seeing other people get hacked to itty bitty bloody pieces.

Seriously folks, if you see the end on the horizon, bring it up BEFORE the holiday.

As for Mondays, well…there’s really not much to say about that. Stabbed Heart

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